How a website audit can help
Audit your website to learn exactly how to improve your online presence.
Our audits will show you quite a bit.
Learn about the basic principles that go into a solid foundation for websites.
Learn about technical variables that coincide directly with the performance of your website.
Realize opportunities for optimization and improvement among established pages.
Learn where your business is lacking among direct competitors.
Phase one: the foundation audit
We’ll dig deep into your site and determine the strength of it’s foundation. We analyze your design, hiearchy, page speed, analytics, indexation, socials, and citations — to name a few.
Our Phase One audit analyzes all of the factors listed, and more. Fixing the majority of issues found in the foundation will typically allow under-performing sites to find some quick wins in the search engines.
- Code
- AMP framework
- Design features
- Call to Actions
- Opt-ins
- Site redirects
- SSL Certificates
- Server factors
- Robots.txt
- XML Sitemaps
- Crawl depth
- Broken links
- Navigation structure
- Social Accounts audit
- Internal linking
- Google Analytic tracking
- Search Console tracking
- Image compression
- Mobile responsive
- Speed factors
- Time to interactive
- Layout shifts
- Pages being indexed
- Google My Business account
- Citation count
- Citation consistency
- Citation link diversity
Phase Two: ON-PAGE SEO audit
In Phase Two we will get critical with all of the on-page variables applicable to SEO.
We break down keyword data and analyze everything from titles to the size of pages in kilobytes. It all matters, especially when you’re looking for cutting edge performance.
- Title tags
- Meta descriptions
- H1s, H2s, H3s-H6s
- Content analysis
- Click through rates
- Bounce rates
- Page conversions
- Schema markup
- OG Data
- Keyword analysis
- Keyword benchmarking
- Alt text
- Duplicate Content analysis
Phase Three: Authority Growth
Here we can focus entirely on your link profile and content strategy. These two provide the juice that you need to build authority within your niche, in the eyes of Google.
Analyzing and planning out a powerful content and link strategy is crucial to growing as an authority in your online space. We will audit your current platforms and identify opportunities for you to attack.
- Current content strategy audit
- Competitor content analysis
- Content gap uncovering
- Golden ratio keyword research
- Back link profile analysis
- Guest post outreach strategy
- Internal linking structure
- External linking strategy